Lowrance HOOK Reveal Fish Finders with Transducers

From the Lowrance Legacy: More than Six Decades of Innovation and Reliability

Darrell Lowrance's vision in the 1950s, to use transistorized sonar technology to detect fish, has defined the Lowrance legacy for over six decades. His pioneering efforts birthed the recreational fishfinder industry with the introduction of the FISH-LO-K-TOR, affectionately known as the "Little Green Box," in 1957. This groundbreaking product set the Lowrance brand on a path of innovation and achievement that continues to drive the company's success today.

Lowrance's legacy as the top brand in marine electronics has been sustained by more than 60 years of innovation, reliability, and quality. The company's unwavering quest to help anglers find more fish has propelled it to the forefront of the industry.

What Sets Lowrance Apart:

Selection: Lowrance offers a wide range of quality fishfinders and fishfinder/chartplotter combos, catering to the needs and budgets of both weekend anglers and touring professionals.

Reliability: Guides and captains trust Lowrance to keep their navigation routes true and reliable, and, most importantly, to help them locate their clients' target fish.

Support: Lowrance's service and support are there for you every step of the way, even if you need your product replaced.

Innovative Features: - FishReveal: Combines the target separation of Lowrance CHIRP sonar and the high-resolution images of structure from DownScan Imaging, making fish easier to find and identify. - High-Detail Inland Maps: Offers high-detail maps of almost 4,000 US inland lakes, with the ability to create custom contour maps with even greater detail over any map or GPS plotter using Genesis Live. - SplitShot Transducer: Provides the fish-finding capability of wide-angle high CHIRP sonar and the high-resolution images of fish-holding structure from DownScan Imaging. - AutoTuning Sonar: Ensures you get the best sonar image every time by automatically adjusting settings as fishing conditions change, allowing you to spend more time fishing and less time reworking your sonar settings. - 7-Inch SolarMAX Display: Offers crisp and clear views in any conditions, even direct sunlight, with excellent clarity and daylight visibility.

Lowrance's commitment to innovation, reliability, and quality has made it the go-to brand for both weekend anglers and touring professionals, cementing its position as the leader in marine electronics for over six decades.

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